cc: Life Science
Life Science Marketing Radio
Putting the Customer First in Your Campaigns
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A listener asked me to do an episode on benchmarking campaigns. I happened to be at the ACP-LS meeting with Jim Breault and Alan Abery from Springer Nature publishing right at that moment so I asked …

cc: Life Science
Life Science Marketing Radio
I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.