cc: Life Science
Life Science Marketing Radio
REPLAY: How the ACS Uses Content Marketing to Attract Scientists
0:00
Current time: 0:00 / Total time: -18:48
-18:48

REPLAY: How the ACS Uses Content Marketing to Attract Scientists

The American Chemical Society uses content marketing to attract scientists to their products - journals, which contain more content. How do they do it? How do they persuade scientists to publish in …

cc: Life Science
Life Science Marketing Radio
I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.